By Michæl Curtin, Jennifer Holt, Kevin Sanson, Kurt Sutter
• Gary Newman, Chairman, twentieth Century Fox Television
• Kelly Summers, Former vice chairman, worldwide company improvement and New Media approach, Walt Disney Studios
• Thomas Gewecke, leader electronic Officer and government vice chairman, method and enterprise improvement, Warner Bros. Entertainment
• Ted Sarandos, leader content material Officer, Netflix
• Felicia D. Henderson, Writer-Producer, Soul Food, Gossip Girl
• Dick Wolf, government manufacturer and writer, Law & Order
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Additional resources for Distribution Revolution: Conversations about the Digital Future of Film and Television
If you really want to watch a movie when it first comes out, you can go to the theater and pay to see it on the big screen. If you want to watch it when it first becomes available in your home, you can rent it or buy it. If you want to wait a little longer and not pay separately for it, you can receive it as part of a subscription package. Eventually, if you wait long enough, you can watch it for free with ads. We couldn’t offer different models— a rental model, a sellthrough model, different release windows—without DRM.
Aside from the language differences, there are many different rules and regulations for content ratings, privacy policies, and content protection standards that are challenging. Piracy is more problematic in some regions, which makes certain business models and offerings more difficult to establish. UltraViolet certainly simplifies how you distribute content to multiple platforms. But are there still individual differences across those platforms that are important to you? Certainly we want to license everything to everybody.
We don’t license sell-through content to a single platform. It’s multiscreen— simultaneous access across multiple screens. Mobile has increasingly become a part of that. It’s a great value for consumers. We also look at mobile from an applications perspective. We think about ways we can engage with our consumers through these devices that they carry with them all the time. For example, we have an app called My Daily Clip— every day, users get a free clip of the day. It is a great way to feature our new releases and surface great titles from our huge catalog.