By Andrea Butter
The definitive behind-the-scenes tale of the visionary group that introduced the hand-held industry.Palm insider Andrea Butter and manhattan occasions columnist David Pogue -- with complete, unique cooperation of the company's founders and greater than fifty key Palm and Handspring executives -- inform the riveting story of the beginning of an consistently within the headlines. The origins of this unstable started with the tiny crew who beat remarkable odds to show the PalmPilot right into a billion-dollar industry and later took their final imaginative and prescient to Handspring, now Palm's strongest rival.Many of brand new present occasions in relation to the contest during this are forecasted during this vital enterprise drama. The authors take an extraordinary examine how the visionary founders of the led some of the most winning startups in background to prevail opposed to all odds-including a shoestring price range, shortsighted company companions, and festival from Microsoft. The roller-coaster trip is filled with perception into the bungles a bet capitalists, the attract and pitfalls of partnerships with huge agencies, and the steely selection had to continue entrepreneurial and visionary independence. With gripping money owed of the last-minute crises that just about torpedoed the PalmPilot at the eve of its unveiling, and the effective, unheard of reception of Palm available on the market, in addition to the glimpses into the way forward for this undefined, this e-book is as wonderful because it is educational. Key revelations include:* the rules of commercial, financial system, and product layout that led Palm to be successful the place billion-dollar firms like Apple, Motorola, and Casio had failed.* vital moments in technological improvement of the hand-held similar to the key "Easter egg," a software program shock planted within the Palm software program that almost sank release plans.* exact perception into the showdown with Microsoft, and 3Com's tragic choice to not make Palm autonomous that led Palm's founder Jeff Hanwkins and CEO Donna Dubinsky to take their imaginative and prescient elsewhere.* the continuing pageant among Palm and Handspring. the hot opponents to cope with together with Sony.
Read or Download Piloting Palm: The Inside Story of Palm, Handspring and the Birth of the Billion Dollar Handheld Industry PDF
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Extra resources for Piloting Palm: The Inside Story of Palm, Handspring and the Birth of the Billion Dollar Handheld Industry
Sample text
The engineers at GeoWorks had a lot of work to do before GEOS was ready to run the Zoomer. Unfortunately, Palm couldn’t wait. You can’t write programs without an OS to run them on, but Palm couldn’t afford to wait until GeoWorks had finished the GEOS overhaul before beginning work on the Zoomer’s application software. In the end, GeoWorks and Palm staff grimly agreed that they had only one hope: They would have to work simultaneously, rewriting the Zoomer programs over and over again as GeoWorks delivered new versions.
Acceptable battery life means you don’t remember the last time you changed your 23 24 PILOTING PALM batteries,” the Casio managers said. This requirement came as something of a shock to the Palm and GeoWorks staff, whose experience was in the computer industry, where three hours of life on a laptop battery was considered extraordinary. Throughout the evolution of computers, customers had been willing to endure the limitations of their machines. Casio, knew little about the computer industry, but the company had sold electronic gadgets for over 40 years.
However, start-ups offered the mystique of inventing something new, of changing the world, the way many thought Apple Computer had. For the less starry-eyed, they were a chance to get away from the paralyzing bureaucracy of large corporations, to work in a fun environment, or to be a bigger fish in a little pond. All were true for the group at Palm. For a few hours every day, Kate Purmal, Jeff, and the three engineers took over the VC’s conference room and reasoned their way through a few screenfuls of one of their software applications.