By Qizhang Liu, Mark Goh
This publication finds the secrets and techniques of Yamato Transport’s good fortune in protecting and increasing its management in Japan’s household parcel supply industry. It offers six circumstances that illustrate how Yamato's flagship provider, TA-Q-BIN, has developed because the Nineteen Seventies to the advantage of shoppers, really city dwellers, and the way TA-Q-BIN has develop into a vital part of jap everyday life. all the six targeted situations serves as an autonomous educating case for undergraduate and graduate scholars, describing the actual provider layout, operations administration, innovation, provider administration, and social accountability in the context of an Asian last-mile logistics merchant. The booklet additionally comprises insightful displays of the demanding situations dealing with offer chain and logistics carrier services in Asia, and their cutting edge responses to those demanding situations utilizing real-world instances. in addition to that includes interviews with Yamato’s key stakeholders and their strategic consumers, Japan-based and different Asia-Pacific Yamato operational facilities make up the sphere strategy incorporated during this booklet, whereas secondary facts is drawn from alternate and educational domain names. many of the instances are written in a didactic model, with appropriate preventing issues for college kids to pause and planned over the managerial matters confronting the selections that Yamato makes throughout the process its enterprise and operational techniques. the implications are really worthy to readers drawn to how operations and logistics decision-making are practiced in a homogeneous Asian context and in an city atmosphere. This e-book is key interpreting for undergraduate and MBA scholars, in addition to practitioners in industry.
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Extra resources for TA-Q-BIN: Service Excellence and Innovation in Urban Logistics
Example text
TA-Q-BIN service was first launched in Jan 2010. Ironically, though there were many and substantially cheaper local competitors, TA-Q-BIN was able to gain a foothold in Shanghai. This could be attributed to the stark contrast of the service quality provided. It was not unusual to see practices of tossing and throwing parcels by local delivery service providers which typically priced by weight instead of volume. Given the initial low brand awareness, Shanghai Yamato’s strategy was to work with the Japanese companies operating in the Shanghai area and focus on e-Commerce.
To achieve next-day delivery, an SD would collect parcels from customers and agents and transport them to its TA-Q-BIN centers, usually in the afternoon. The SD registers parcel information with the mobile terminal, called Portable POS or PP, and receives payments from customers on-site. All parcels are then sent from a 3 TA-Q-BIN, The Last-Mile Delivery 31 Fig. 3 TA-Q-BIN operations (Source: Edited by case writers through interview and company files) center to a base in bulk, sorted during the night in the hub according to the code label issued by an SD on collection, and transferred from the base to the destination base by the next morning.
Furniture, white goods, other large electrical appliances), and grocery. Compared to the traditional distribution channels, there are two fundamental characteristics of last-mile approaches. Most approaches cut out the middleman and instead rely on direct business contact with the consumers but, more importantly, involve developing a supply chain that allows each consumer to order a personalized product. Shortening the supply chain and providing value added services to the customer can have a substantial impact on product quality and price.