By Rene Carayol
Why do many businesses locate it so difficult to flee the pull of the prior? Why do lots of individuals continue resorting to realized behaviour, the behavior and ideas that can have introduced them good fortune long ago, yet so that it will go away them adrift within the fast-moving currents of the recent economic climate? what's the spell that retains them so immobilised? it is the Voodoo...And what's the magic which may liberate us all - organizations and participants, leaders and the led, staff and unfastened brokers, mom and dad and youngsters and candlestick makers - right into a international of energy, creativity, connection and fulfillment? it is also the Voodoo...The energy comes from understanding the difference...VOODOO is suspicious of the neat and tidy answerVOODOO inhabits the dreamworldVOODOO asks: Why make clear the contradictions?VOODOO asks: Are you exciting your self today?VOODOO asks: Why are expecting the long run if you could make it?VOODOO says: Write your individual so much compelling tale approximately youVOODOO isn't really within the cornflakesVOODOO asks: whilst used to be your final life-changing moment?VOODOOcelebratesVOODOO isn't present in the kitchen at partiesVOODOO values the vibeVOODOO asks: In what methods if you happen to be frightened of yourself?VOODOO connects to a strong futureVOODOO says: while you are failing - fail fastVOODOO catches you doing issues rightVOODOO finishes off your sentencesVOODOO practitioners punch method above their weightVOODOO is the aim scorer by no means the goalkeeperVOODOO is greater than mere magic, it is your magic
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Extra info for Corporate Voodoo: Business Principles for Mavericks and Magicians
Example text
All this meant was that eventually they would be threatened with extinction even quicker! Compare this story with that of another retail outlet: Dixons. Voodoo asks: how are your strengths your chapter 2/b 2/5/01 3:14 pm Page 40 40 / CORPORATE VOODOO Dixons has been a stalwart of the high street for many years. During the 1980s it was an electrical retailer that specialised in cameras and photographic equipment. The longstanding Chairman and fulcrum of Dixons, Sir Stanley Kalms, has not just moved with the times, he has stayed well ahead of them.
Voodoo says: The loyalty is in the data is in the customer Despite the advent of Wal-Mart into the UK, and the blitzkrieg attack of the discounters, Tesco is still well ahead of the pack. They too have acquired a reputation for recruiting and retaining the best talent. For an example of the confidence they have in going out to attract this talent, see the appendix. chapter 1/b 2/5/01 3:11 pm Page 24 24 / CORPORATE VOODOO Meanwhile, let’s have a look at what Tesco did to become a Fast business. The biggest grocery service in the world.
D&H’s work allowed Tesco to focus on the affluent and busy stores for the home delivery market – the customers who would not flinch at an extra fiver on the weekly shop to have it brought into their kitchen. 6% since Clubcard’s inception in 1995. And then D&H wanted to float. Why not? Things were going well. And so Tony Leahy – noting that Tesco accounted for a whopping amount of D&H’s turnover– took a 51% stake in them. ‘That’s my competitive advantage’, he thought, surveying Sainsbury’s and the rest trailing in his wake.